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11/10/2023
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By Ramon Tomey
Beyond Meat struggles to address declining sales – people will always choose REAL over FAKE
Fake meat company Beyond Meat fell short of market expectations for its quarterly revenue, posting losses bigger than market estimates during a Nov. 8 post-earnings call. Executives from the El Segundo, California-based company said the percentage of people in the U.S. who believe plant-based meats are healthy is likely to have dropped further this year. […]
11/06/2023
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By Olivia Cook
Fake meat food bubble is bursting: Beyond Meat slashes revenue outlook, plans to cut jobs
Beyond Meat, Inc. announced on Thursday, Nov. 2., that it is slashing its revenue forecast for the second time in three months – a decline of as much as 21 percent from 2022. As it reduces operating expenses, the company also plans to eliminate 65 jobs, representing eight percent of its global workforce. The plant-based meat factory […]
03/31/2023
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By Ramon Tomey
Viva Bistecca! Italy to ban FAKE MEAT, other synthetic foods
The Italian government is set to ban fake meat and other synthetic food items in a bid to preserve its traditional cuisine. The impending ban came to fruition, thanks to the efforts of Italian Prime Minister Giorgia Meloni, whose populist coalition government backed legislation prohibiting lab-grown meat. Companies that sell meat analogs could face fines of […]
10/05/2022
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By Ethan Huff
Another “plant-based” fake meat company, Planterra, bites the dust
Planterra, the United States-based “plant-based” meat arm of meat giant JBS, has announced a total shutdown later this year amid plummeting demand for fake meat. The company issued a notice late last week to the Colorado Department of Labor and Employment that the brand’s corporate headquarters and manufacturing facility will be shut down completely by […]
10/03/2022
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By Ethan Huff
Nobody wants fake meat because it’s disgusting, expensive and “woke”
Deloitte Consulting LLP has some really bad news for the fake meat industry: nobody wants to eat the stuff. Sales are not just flat for companies like Beyond Meat Inc. and Impossible Foods, they are declining – and at an increasing rate. Two years ago, Beyond Meat made its global debut with what Bloomberg describes […]
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